At POTENTE, we strive to achieve the best for our clients. We serve as advocates, consultants, and sounding boards for our clients globally. Whether it is a legal issue or a business issue, our clients rely on us for our creative thinking and problem solving. At POTENTE, our passion is helping our clients achieve sustainable success; we look forward to that opportunity every day.
Online counterfeiting has quietly become one of the most serious risks for businesses that sell products online. For e-commerce brands, retail companies, manufacturers, and even restaurants selling branded merchandise, counterfeit sellers can appear overnight. They copy logos, product photos, packaging, and brand names, often confusing customers and damaging trust. Beyond...
In one of the largest data breaches to date, the cybercriminal group USDoD targeted National Public Data ("NPD"), a background check provider and data broker. The breach compromised an estimated 2.9 billion records containing personal information such as social security numbers, addresses, and details about relatives spanning over two decades....
We were lucky to catch up with Pete Potente recently and have shared our conversation below. Hi Pete, thanks for joining us today. We’d love to go back in time and hear the story of how you came up with the name of your brand? The name of my firm...
